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Ask the Readers: What Makes for a Successful GoFundMe Campaign?

February 17, 2016 by Lazy Man 7 Comments

Over the last few days I’ve been dealing with a number of major life changes. I’m really not ready to write about them today, but you’ll be the first to know when I am.

Some part of the life changes are financially related. It’s not something small like my expenses going up $200 a month. One of the changes would have a nearly $1500/mo. impact. The other one is even larger. It’s kind of like the equivalent of Surprise Honey, I Just Added $60,000 to Our Debt. It’s being thrust upon us (in my opinion unjust and unfairly) and not the result of our action or inaction.

So I’m looking at a website like Go Fund Me, which I’ve read a lot about. I usually just read the results, never what goes into making a successful campaign. I’m going to give some quick thoughts on that and then turn it over to the comment section.

My first thought is that the cause has to be one that people deem worthy. A young adult harassed by United Airlines seems to be worthy. Someone in “need” of Hamilton tickets posting a sad fish doesn’t appear worthy. (Sad fish everywhere have my sympathy.)

I think the cause I have is worthy and compelling… at least if judging by the commenters on this website on some of my articles.

Other than that, I’m guessing that catch titles and good images are probably very important. I’m not sure if a sad fish is a good image. I think it’s kind of creative personally. Thoughts?

What else would be in the recipe of a successful GoFundMe campaign? I’m sure that marketing the message is important. Unfortunately, I’m a terrible marketer of anything related to myself. (In what seem like something out of a Greek tragedy/mythology, I’m great at marketing other people.)

Filed Under: Announcements Tagged With: GoFundMe

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