It’s true… I have proof. Look at the picture above. The most obvious thing is that I’m horrible at taking pictures. (Unfortunately, my camera skills are not good and I recycled the evidence before I noticed how bad the picture was. Let’s pretend I was trying to create blur effect to keep my name a secret.) However, if you look more carefully, you’ll see why Capital One hates the environment.

In the top right, you’ll see a square of bubble wrap. It’s sized the same as the yellow-orange envelope. That’s because it came in the envelope. What was the bubble wrap protecting, their letter? No, it was simply set up to look and feel like package so that it would be opened. It also serves the purpose that you can’t rip the envelope in half without opening it up and separating the bubble wrap. If you can think of another reason for bubble wrap in a letter, I’d love to hear it.

This is the third such letter I’ve gotten from Capital one. I gave them a pass on the first two for two reasons… 1) I’m Lazy and didn’t get around to it 2) I assumed there would be enough customer backlash to make them stop. Apparently it hasn’t happened because they are still continuing with the practice.

It’s bad enough to get all the junk mail that I get (I try to get on all the necessary lists), but I would hope that it would at least have the potential of serving the consumer… other than trying to trick them.