Due to my early retirement series (which seemed to go over like a lead balloon I think) last week, I’m late in delivering my alternative income report that I usually deliver the first of the month.
This month I saw a small downturn in advertising. Some forms of advertising are going away completely while other forms seem to be increasing. I think the advertising that is going away may be due to the market downturn. It also may be the changing advertising marketplace. Sometimes it’s hard to figure why it is happening, it’s just happening.
The forms of advertising that are increasing are ones that very popular bloggers have told me about for some time. Some examples of this are Google AdSense, advertising based on pageviews (generally referred to as CPM), and affiliate advertising.
Overall this adds up to a profit of $1870.21 for October… definitely disappointing considering this website hit a record 57,000 visitors and 85,000 page views for the month. I’m thinking of investing more in some of my other “non-Lazy Man branded” websites to make more. I’d give more details about them, but they are run under my real name and hence I have to keep a separation. That said, they really aren’t all that exciting – no world beating profits – just a dollar here and a dollar there.
I really need to focus more on Lazy Man and Health, which is barely running at any kind of profit.