For a few years now, I’ve been on the fence about Amazon Prime. Typically I place 2 or 3 orders a month on Amazon, so it is certainly something that I use enough to be a premium member.
Allow me to backtrack a minute to make sure everyone is on the same page. For those who aren’t familiar with Amazon Prime, it’s Amazon’s premium service costing $79 a year. What do you get for that? Free two-day shipping (on what seems to be most Amazon items) and free movie streaming from Amazon’s library, and the ability to borrow one Kindle book at a time from the Kindle store.
That’s three very different benefits. I’ve been on the fence, because I’ve got more than enough boobtube information stored on my HDHomeRun Prime DVR. I also have so many books that I’ve had to give them away, 90% of which I haven’t read. Finally, I typically place my orders in $25 chunks, which brings me free shipping, anyway.
In the last few months, I’ve noticed that we are placing more and more orders through Amazon. Little Man needs his baby wipes and these Pampers Sensitive Wipes are a great deal. I even became an “Amazon Mom” (Amazon setting back gender-equality 20 years with that one) which saves an additional 20% when I subscribe.
The biggest thing for me is being able to place smaller orders, not having to get to that $25 mark, and getting the items in two-days. Waiting a week is fine for longer-term purchases, but getting things dropped off to our door in two-days is perfect for busy lifestyle. One of the first things I ordered was this Google Nexus 7 Case. With the short wait, I won’t be tempted to pay the high prices at Staples. I don’t know if we’ll using the video streaming. I’ll let my wife have the Kindle book, but like me, she’s got enough paper books to read.
With the increased Amazon use, I’ve been waiting for that additional kick in the behind to make Amazon Prime worth signing up. Amazon Prime is a little like Apple iPads, there’s rarely a discount – until now. From now until August 25th, you can get a $10 gift card back on your Amazon Prime membership. That’s not exactly big bucks back, but psychologically, it feels good to get a deal.
The big downside to Amazon Prime (except for the $6.58 a month price naturally) is that there’s also the increased risk of buying things that I didn’t need because it is so quick and easy. That said, everyone I know who has gone Amazon Prime has not gone back… and they rave about it.
So what about you? Are you an Amazon Prime member? What are your impressions on the service? Let me know in the comments.