Finovate Demos – Part 1 |
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Here are some updates from the first batch of demos at Finovate.
Authentium - Safe Central makes keystroke loggers or screenshot grabbers “blind.†Runs on top of Firefox. Prevents man in the middle and phishing.
Credit Karma - Free credit score tracking using their proprietary scoring system. Cons are that you need to give up your social security number. This seems to not be a problem, because 86% of people who try to join complete the registration. Credit pulls are “soft pulls†- a very good thing. Credit Karma gives you percentile vs. general population. Makes money by pitching offers tailored to users of a specific credit score.
WorkLight - Allows you do banking from portals like iGoogle or Facebook securely. The premise is that people would rather bank in these applications.
Prosper - You should know this company by now. Their presentation was a general walk-through with a focus on endorsements which typically have 35% less default rate.
Andera - Does banking accounting for other third parties. It does this in real-time by verifying your identity with (*I think*) a credit pull. You can then log into an existing bank (with help from Yodlee) to fund that account.
BoulevardR - Provides financial planning advice through a Certified Financial Planner. Updates your goals over time.
Diversinet - Use your cell phone to bank and send money securely. Makes money through a transaction fee similar to an ATM.
Facilitas - Allows you to search for a better bank based on your personal preferences. Once you find that bank, allows you to quickly switch from your old bank to your new bank – including porting your online scheduled payments.
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This post deals with:certified financial planner, default rate, Financial Planning, free credit score, keystroke loggers, social security, social security number, transaction fee, worklight, yodlee
... and focuses on:Finovate
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Next: Finovate Demos – Part 2
Lazy Man? You’ve got to be kidding – it seems like you’re working pretty hard on all this blogging.
Keep up the good work!