Yesterday Amazon announced that subscribers of its Amazon Prime service will get free access to some of the movies in its Amazon. Amazon clearly doesn't want to be the Tower Records or Blockbuster Video, and see the writing on the wall with being able to deliver digital goods to the home instantly.
For those who are not familiar with Amazon Prime - it's a service that gets you free 2 day shipping for a price of $79 a year. I tried it for a free month during the holidays a couple of years ago. I have to say that I loved it. It came it really handy during the holiday rush. However, I didn't continue with the service because I didn't think I'd spend enough with Amazon to make it worth the money. It's not that $6.58 a month is too much, but who needs another subscription that they rarely use?
The free movie streaming may change that. I'm a bit fan of movie streaming. It's one of the reasons why I bought a media center. A couple of months ago Amazon ran a promotion where you can get $5 of Amazon Video credit for tweeting about the service. I used it to watch a couple of new releases like Machete and Grown Ups. I thought I'd give a look at movies that you can get with Amazon Prime. Here are a few that caught my eye: Best In Show, Eyes Wide Shut, Hairspray, and Soylent Green. That's a pretty good variety of movies in my opinion. What you'll won't find are the new releases like Machete and Grown Ups that I enjoyed. However, don't take my word for it, why not just scan the Most Popular Amazon Prime Movies.
I think the free streaming movies changes the equation a bit. Instead of paying $6.58 a month for faster shipping that we rarely use, we'll get some movie watching out of it too. As part of the decision making process, I should mention that we subscribe to Netflix and stream movies from time to time as part of our $10 plan for one DVD at a time. Do free Amazon Prime movies give us that much more than what we already have between Netflix, Comcast OnDemand, and the nearby Redbox kiosk? I'm leaning towards no, for now.
What do you think? Will the free streaming movies get you to pay for Amazon Prime?
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